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An entry barrier is a long-term competitive advantage.

A) True
B) False

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In mass customization, companies produce items in large quantity, but they tailor the items to meet the desires and needs of individual customers.

A) True
B) False

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Discuss why the variable cost of digital products is extremely low.

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The threat of competitors' entering a market is very high in industries that perform a(n) _____ role and in industries where the primary product or service is _____.


A) intermediation, physical
B) broker, physical
C) sales, financial
D) financial, digital
E) intermediation, digital

F) B) and C)
G) C) and D)

Correct Answer

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For many organizations, business process reengineering:


A) is easy to implement.
B) is not disruptive to implement.
C) has little impact on facilities.
D) is inexpensive.
E) has a major impact on the corporate culture.

F) A) and C)
G) D) and E)

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Which strategy for competitive advantage improves the manner in which internal business processes are executed so that a firm performs similar activities better than its rivals?


A) Cost leadership
B) Differentiation
C) Innovation
D) Operational effectiveness

E) B) and D)
F) All of the above

Correct Answer

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Customer satisfaction is the result of optimizing and aligning business processes to fulfill customers' needs, wants, and desires.

A) True
B) False

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The visibility of Internet applications on the Web makes proprietary systems more difficult to keep secret. This is an example of which of Porter's five forces?


A) Threat of entry of new competitors
B) Bargaining power of suppliers
C) Bargaining power of customers
D) Threat of substitute products
E) Rivalry among existing firms in an industry

F) None of the above
G) C) and E)

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If there are ______ substitutes for an organization's products or services, then the threat of substitutes is _______.


A) many, high
B) few, low
C) few, high
D) many, low
E) few, negligible

F) A) and E)
G) B) and E)

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Applying copyrights and trademarks is an example of a(n) :


A) Accounting business process
B) Finance business process
C) Marketing business process
D) Production business process
E) Management information systems business process

F) C) and E)
G) B) and C)

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A business process can be a liability.

A) True
B) False

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The business environment refers to the industry that a company is in.

A) True
B) False

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WestJet's low-cost, short-haul strategy is an example of which strategy for competitive advantage?


A) Cost leadership
B) Differentiation
C) Innovation
D) Operational effectiveness
E) Customer-orientation

F) All of the above
G) A) and B)

Correct Answer

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Explain what a business environment is and what factors within the environment put pressure on the business.

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Productivity is the result of optimizing operations and supplier processes.

A) True
B) False

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Business pressures on organizations are created when there are changes in:


A) Social factors
B) Economic factors
C) Legal factors
D) Political factors
E) Changes in all of these will create business pressures.

F) D) and E)
G) B) and E)

Correct Answer

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One of the key benefits of the App developed by NASCAR is the cumulative value of the collected data that includes information on the pre-race inspections of all vehicles is collected and stored in real time. What can NASCAR executives identify with this data?


A) Trends and patterns to help maintain a level playing field for all racers
B) Information that can lead to a better tax strategy
C) Identification of customer profiles
D) Marketing information for better pricing strategy
E) Financial information for cost analysis

F) C) and D)
G) A) and C)

Correct Answer

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Which of the following is not a cause of inadequate alignment between IT and business?


A) Lack of communication
B) Different objectives
C) Not understanding each group's expertise
D) Lack of IT knowledge on the part of the business executives
E) Lack of funds

F) B) and D)
G) B) and C)

Correct Answer

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Spending to protect against terrorism is an example of __________ pressure.


A) economic
B) market
C) social
D) technology

E) None of the above
F) A) and B)

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The bargaining power of suppliers is low when their buyers have few choices.

A) True
B) False

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